Cruise to success : how to steer your way through the murky waters of marketing your library /
"This book is a hands-on guide and handbook to create a library marketing campaign. Though written specifically for academic libraries, there is useful information for libraries of all types. Examples and step-by-step instructions assist the novice as well as expert in presenting a campaign to...
Πρώτος συγγραφέας: | Phillips, Loreen S. |
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Μορφή: | Βιβλίο |
Γλώσσα: | English |
Άλλες Λεπτομέρειες Έκδοσης: |
Oxford :,
Chandos,,
2009.
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Σειρά: |
Chandos information professional series
|
Θέματα/Λέξεις Κλειδιά: |
University of Macedonia Library: Βιβλιοστάσιο Α (Stack Room A)
Ταξινομικός #: |
Z716.3.P495 2009 |
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Συλλογή: |
Main Collection |
Αντίγραφο 1 | Διαθέσιμο |